I’m a TCK* turned brand strategist for healthcare 👋

As a strategist, I help brands tap into their “why.”

As a marketer, I create campaigns for impact and growth.

As a partner, I work with founders, executives and teams to build transformational companies.

*TCK = third-culture kid, someone who grew up in cultures and countries different from their own—in my case, Asia, Latin America and Europe.

Expertise
Brand strategy
Market research
PR
Crisis communications
Social and digital strategy
Change management
Marketing operations
Investor relations

Select brands
Certify
EmblemHealth
Health2047 (The American Medical Association)
HOPPR
Phenomix Sciences
Planned Parenthood Empire State Acts
Stanford Healthcare
WellSpark
Zing Health

I love sharing ideas 🎤

I write Send Pixels, a Substack newsletter on brands, culture and tech that’s read by founders, strategists and VCs.

I’m a guest lecturer at Columbia University and regularly speak on podcasts and at industry conferences.

If you’re interested in working together, please reach out.